More than a convention centre
Anis Ibrahim
THE unique-looking building in Jalan Abdullah Ibrahim in Johor Baru never fails to catch the eye of passers-by.
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| SOOTHING: The colour of the overhead bridge at Persada Johor International Convention Centre is a balm for sore eyes. |
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| INTRICATELY-CARVED: Rich wood panelling around entrances and doors add to the attractiveness of the building. |
The architecture of the Persada Johor International Convention Centre is beautiful outside and inside. The shape of the roof resembles the Sultan of Johor’s official headgear, a symbol of his nobility.
The building’s exterior, delicately inscribed with khat (Islamic script), glints in the sun.
The name of the building itself is steeped in history.
The word “persada” means a place which has layers or steps for a member of royalty to sit on while conducting official matters.
Persada also refers to a stage or platform where a contest is conducted.
Located on a 2.43ha site, the complex has 29 function rooms on two main levels and a like number of intermediate floors.
The upper level houses the Convention Hall while the lower level accommodates the Exhibition Centre.
The complex also houses a mini Royal Military Museum, the first of its kind in Malaysia, which showcases the proud history of the Royal Johor Military Force.
Opened in 2005 by Menteri Besar Datuk Abdul Ghani Othman, the building is used as a venue for trade and consumer shows, meetings, banquets and weddings.
Every year during Ramadan, Persada Johor is a popular venue for breaking fast, particularly at its Malay restaurant Selasih.
The restaurant serves sumptuous traditional Johor dishes like laksa Johor, nasi briyani gam, mee rebus and nasi ambang.
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