KUALA LUMPUR: OYO Rooms Hospitality Sdn Bhd (OYO Malaysia) and Telekom Malaysia Bhd (TM) had recently formalised a commercial and marketing arrangement, extending the companies’ existing working relationship to benefit more local as well as foreign travellers.
Under the partnership, TM will be providing its full suite of unifi services including high-speed broadband access, unifi TV and unifi Mobile, enabling patrons of OYO Hotels and Homes to experience a seamless broadband and entertainment experience powered by unifi.
Further, TM will provide dedicated customer support and technical teams for round-the-clock support at OYO Hotels and Homes to ensure business and service continuity.
OYO Malaysia will be offering special promos for TM customers for their stay at OYO establishments through TM’s loyalty programme, TM Rewards.
Both companies will work together in marketing initiatives including promoting OYO Hotels and Homes to 24,000 TM staff nationwide.
The partnership was officially announced by OYO Homes, Malaysia head Vimal Balachandran and TM group brand and communication vice president Izlyn Ramli.
Izlyn said OYO Malaysia is set to elevate its guests’ digitally connected staying experience at its properties nationwide with the provision of comprehensive converged solution by TM.
“Our dedicated support service team will also help to ensure that OYO guests enjoy our seamless broadband and entertainment experience. This will certainly ease OYO management’s concerns on continuous operational efficiency so they can focus on their core business, providing the hospitality services to their patrons,” she said.
She said the collaboration also reflected TM’s continued support for the Malaysian hospitality and tourism industry.
“We hope this will spur more Malaysians to explore our beautiful country, while they continue to enjoy internet and entertainment access on unifi,” she added.
Vimal said OYO was constantly looking at ways to help asset partners transform their properties and enhance the guest experience, which in tur would increase occupancy and profitability.
“The collaboration between two leaders in their respective categories continues to build on OYO’s model of combining design, hospitality, and technological expertise and operational capabilities to enable our asset partners to offer good quality customer service and a seamless broadband experience to guests,” he said.
OYO has revolutionised the fragmented and legacy-driven budget hospitality space by empowering small and independent asset owners with the operational capabilities and technology that enables them to compete with big hotel chainsand achieve high occupancies and, therefore, yields.
OYO Hotels and Homes currently operates over 16,000 rooms in more than 450 properties that it franchises and manages in 50 cities across Malaysia.
Globally, OYO is present in over 800 cities across 80 countries. OYO Hotels and Homes has over 2,500 hotels and more than 75,000 exclusive rooms under management in Southeast Asia.