business

MATRADE to boost trade with South Korea in high value sectors

KUALA LUMPUR: Malaysia External Trade Development Corporation (MATRADE) has identified a huge potential to boost trade collaborations between Malaysia and Republic of Korea in high-value and high technology-driven industries following its participation in 2019 ASEAN-Republic of Korea (ROK) Commemorative Summit 2019 in Busan recently. 

Malaysia’s participation at the summit was led by Malaysian Prime Minister Tun Dr Mahathir Mohamad and supported by government bodies such as Malaysia Investment Development Authority (MIDA), Halal Development Industry Corporation (HDC), Invest Selangor and Tourism Malaysia.

In conjunction with the summit, two Malaysian exhibitors - Usaha Strategik Sdn Bhd (USSB) and We Build Easy Sdn Bhd (WBE), who are also MATRADE members took part in a showcase.

USSB is a fully-owned Bumiputera company that is involved in sustainable and quality biomass fuel pallet research, which demand can be found in South Korea, Japan and China.

Meanwhile, WBE specialises in re-shaping the future of property ownership by providing end-to-end services, using immersive and emerging technologies to showcase properties across South-East Asia.

MATRADE trade commissioner in South Korea Norharliza Yunos said the feedback received by the companies was overwhelming as many Koreans are aware of Malaysia’s pro-business environment and capabilities to supply to the world.

"Seeing the positive response given to Malaysia, MATRADE Seoul will strengthen our engagements with South Korea’s businesses and match them with capable Malaysian companies in our database,” Norharliza said adding that in 2018, South Korea was Malaysia 8th largest trading partner and is currently one of Malaysia’s key markets.

Meanwhile, MATRADE will be inviting businesses in South Korea to take part in MATRADE’s iconic trade fair - Malaysia International Halal Showcase (MIHAS) 2020, which will take place from first to April 4, 2020 at Malaysia International Trade and Exhibition Centre (MITEC).

The event, also the largest halal trade fair in the world will be an ideal platform for South Korean businesses to be introduced to Malaysian companies in the said high-value sectors.

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