business

The new silk road: Opportunities for Malaysian businesses

THE legendary Silk Road was the ancient trade route connecting the East to the West, via land and sea.

In 2013, Chinese president Xi Jinping introduced the Belt and Road Initiative (formerly known as One Belt One Road initiative) with the aim to improve connectivity and cooperation among multiple countries in Asia, Africa and Europe. This opens up a whole new world of opportunities for businesses, especially small and medium enterprises (SMEs).

The SME sector serves as an important part of the Malaysian economy as it makes up over 95 percent of business establishments in the country, playing a vital role in the economy through job creation, tax revenue, encouraging innovation and reducing poverty as well as income disparity.

The distribution of economic gains in the country can only be made more equitable if smaller businesses are also being paid enough attention.

The government has acknowledged and is supportive to this Belt and Road Initiative (BRI) for the promotion of trade and investment, especially for SMEs.

In line with that, the Golden Bull Award, an annual business award honouring the best businesses in the country, will serve as one of the platforms for SMEs that aims to bring their business to the next level especially via the BRI.

The Golden Bull Award also serves as a recognition platform to the many SMEs and entrepreneurs, to reach out and strengthen their business expansion to the rest of Asia.

A symbol of excellence and a symbol of vast opportunities that lie ahead, the Golden Bull Award is for those who dream, for those who dare, for those who persevere.

Award recipients will be able to take part in various Golden Bull Club activities such as the Belt and Road Trade and Investment Missions, the annual SME CEO Forum, local and regional business matching sessions, and many more networking sessions to connect members and help these businesses shine.

The awards are divided into three categories which are the Super Golden Bull, Outstanding SMEs and Emerging SMEs based on the revenue of the winning companies. The Golden Bull Award has adopted a stringent judging process and selects the best by placing emphasis on the elimination process. This ensures that only the best takes home the prestigious Golden Bull Award.

The Golden Bull Award 2020 will be audited by Baker Tilly Malaysia, using data provided by CTOS Data Systems Sdn Bhd, besides going through a rigorous judging process determined by the esteemed panel of judges.

Get the recognition your business deserves and tell the world your success story. Nominations end on March 31.

For more information visit www.goldenbullaward.com, call 03-7803 1916 or email marketing@businessmedia.asia.

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