KUALA LUMPUR: Lazada is going bigger with this year's 11.11 one-day sale which will offer consumers lowest prices of the year across its wide assortment of products.
The 11.11 Biggest One-Day sale will be the company's 10th edition of the annual shopping festival.
Shoppers can look forward to various promotions such as thousands of Free Shipping vouchers, up to 90 per cent stackable discounts as well as exciting Shoppertainment content before and during the event as part of the LazLive+: Ignite Your Passion Boom Festival.
"This signature shopping festival remains a staple in Southeast Asia's retail industry calendar, especially as consumers' shopping behaviours and preferences for price competitiveness, convenience and accessibility continue to persist in the post-pandemic era.
"With this year's 11.11 Biggest One-Day Sale being our tenth edition, we're going bigger and better by preparing a lineup of exciting Shoppertainment elements, not-to-miss iconic deals and savings, and more ways for customers to discover new products and brands, while enjoying the best online shopping experience," said Lazada Malaysia chief operating officer Darren Rajaratnam.
Shoppers can tune in to the 11.11 BOOM Festival on Nov 10, 8pm on LazLive+, via Lazada Malaysia's application and social media pages.
Among the stars that will be in action are celebrity chef Sherson Lian, beauty guru Tasnim Shah, gaming champion Jaasuzuran, fitness expert Jordan Yeoh, and girl group Dolla alongside Lazada ambassador, Nabila Razali.
Viewers can also look forward to get the BOOM deals with up to 90 per cent off and a total of RM50,000 worth of vouchers and prizes, including a brand-new iPhone 14.
Ahead of the sale, Lazada will also share sneak peeks of the deals that the buyers can expect ahead of time through the Call To Win BOOM Deals show on its LazLive channel.
From November 1 to 9 daily between 3pm to 11pm, and during the finale show on Nov 10 between 12pm to 8pm, deal hunters can stay tuned to the livestream platform on the Lazada app to secure the lowest prices that are only available during the Lazada 11.11 Sale.
Shoppers can also participate in the #GetThatBOOM social giveaways on Lazada's Facebook and Instagram pages to win freebies and curated goodies that can help them achieve the look or transformation that they want.