KUALA LUMPUR: Potato Corner, an international snack brand known for serving world's best flavoured fries, has officially entered the Malaysian market with its first store opening in Sunway Pyramid.
During the opening, Potato Corner gave 1,000 free fries to the public to showcase its best flavoured fries with four signature flavours namely
Cheese, BBQ, chilli BBQ and sour cream, which are also most favourite by other 16 countries.
"Potato Corner has been serving world's best flavoured fries since 1992 and established as an international brand with global presence across 16 countries," it said.
It has more than 1,800 stores in Thailand, the UK, Dubai, Australia, Singapore and China, among others.
Potato Corner here is operated by Rocks Foods, which own the local master franchise of the brand.
Rocks Group co-founder and chief executive officer Chayapatra Thongcharoen (Pong) explained that the potential of Potato Corner in Malaysia is tremendous.
"The market is expected to see growth annually by 7.89 per cent compounded annual growth rate for snack food in 2023-2028, with the company having ambitious plans to expand in Malaysia.
"At Potato Corner, we believe we are the world's best flavored fries because of teo things: quality and premium ingredients."
He added that each cup is always cooked fresh upon order.
"We only use highest grade imported shoestring fries, carefully sourced for their solid content, length and longevity after frying.
"Flavours is our core DNA and we use high quality ingredients to create them – quality in every bite is at the heart of everything we do" he said.
Potato Corner Malaysia also serves chicken pop.
"I believe our chicken pop is second to none as we made sure it's the juiciest chicken pop in the market.
"We only use dark meat to ensure its juiciness and they are carefully cut into bite-size pieces, coated in thin breading then flavoured with our signature seasoning," Thongcharoen said.
The menu offerings will continue to be expanded, same as in Thailand where huge resources are put into product innovation.
All ingredients are halal certified.