KUALA LUMPUR: The Malaysia External Trade Development Corporation (MATRADE) aims to unlock potential investments worth RM2 billion through the Malaysia-China Summit (MCS 2024), scheduled to be held from Dec 17-19, 2024.
During the event, MATRADE will organise a trade and investment showcase and a leadership conference, both focusing on Malaysia, China and ASEAN relationship.
At the soft launch of the MCS 2024 today, chief executive officer Datuk Mohd Mustafa Abdul Aziz said the event is expected to attract between 500 and 1,000 forum delegates.
The list of speakers includes expert thought leaders and industry titans who will inspire and empower attendees to supercharge their businesses.
Mohd Mustafa said the summit is targeted to receive participation of around 10,000 trade visitors, who will engage with over 500 trade and business exhibitors.
"These are not just numbers, it reflect the tremendous potential which we believe can be realised through this event," he said.
To further enhance the synergy between exhibitors and buyers at the summit, MATRADE is organising the International Sourcing Programme (INSP), a hallmark initiative aimed at fostering lucrative trade partnerships, he said.
Through the INSP, selected international buyers are invited to participate in a pre-arranged business matching programme with reliable Malaysian suppliers.
With the theme "Prosperity Beyond 50", MCS 2024 is a strategic initiative to ensure ongoing economic growth, societal advancement and overall well-being for sustained cooperation and synergy between the two countries, he said.
MCS 2024 would focus on innovation and Asia Pacific economic development across five key thematic pillars namely Future Tech; Future Growth; Future Knowledge and Experience; Future Opportunity as well as Future Mobility and Connectivity.
It is a platform for future-focused trade and investment, strengthening ties, knowledge sharing by experts and unlocking opportunities for collaboration
Among the highlights of the summit are transformative power of artificial intelligence, revolutionary engineering solutions, breakthroughs in future mobility and connectivity, game-changing investment opportunities as well as advanced technologies in manufacturing, he said.