KUALA LUMPUR: Bursa Malaysia Bhd has launched Malaysia's first profiling platform called the Bursa Remisier Acquisition Hub (Bursa Reach) to feature and facilitate better connections between dealer representatives (DRs) and investors, beyond traditional channels.
"The platform allows them to build detailed profiles that highlight their experience, qualifications and investment strategies," Bursa Malaysia said in a statement.
"This transparency helps build trust, attract the interest of a wider range of prospective investors, and allows potential investors to find a good fit based on their investing requirements," it said.
For investors, Bursa Reach enables them to stay informed about their DRs' latest investment activities.
Investors can connect with DRs and explore their portfolios, screen for investment ideas, and make informed investment decisions based on their investment style and risk appetite.
Bursa Malaysia chief executive officer Datuk Muhamad Umar Swift said Bursa Malaysia recognises the DRs significance in the marketplace and the Bursa Reach platform is expected to stimulate market activity, ultimately fostering greater market vibrancy.
Bursa Reach complements Bursa Malaysia's existing educational programmes.
It gives investors direct access to licensed DRs and real-time insights into equity portfolio management, thereby enriching their trading experience and empowering them to participate confidently in the equities market.
In addition, the Bursa Reach platform supports the growing trend of mirror trading, a social trading style that is gaining popularity in today's investment landscape where it allows investors to replicate trades made by successful DRs.
Muhamad Umar said the roll out of Bursa Reach underscores its commitment to market growth and supporting investors' evolving needs.
"By offering innovative solutions and fostering inclusivity, we are creating a vibrant capital market, accessible to all," he said.
The Bursa Reach platform is free and open to all Participating Organisations (POs) as well as the investing public.
Currently, 31 DRs from four POs — namely AmInvestment Bank Bhd, BIMB Securities Sdn Bhd, Malacca Securities Sdn Bhd, and Phillip Capital Sdn Bhd, are onboarded on the platform.