SHAH ALAM: Auto Bavaria Glenmarie, the Sime Darby owned BMW, MINI and Motorrad dealership, is moving to a new facility, a first-of-its-kind auto mall, this month.
Spanning more than 23161sq m at a cost of RM57 million, the new Auto Bavaria Ara Damansara 4S which will represent the BMW, MINI, Motorrad brands as well as BMW Premium Selection will be the largest BMW facility in Southeast Asia.
Auto Bavaria marked the move with a farewell event in conjunction with the celebration of Deepavali at Auto Bavaria Glenmarie with almost 400 guests, including employees, former dealer principals and managing directors of Auto Bavaria.
“It is really important to celebrate the legacy and milestones of Auto Bavaria Glenmarie to ensure that the united spirit among our employees transitions over when we begin a new chapter at the new facility in November,” said Auto Bavaria managing director Jeffrey Gan.
“The relocation signifies our continued efforts and commitment towards delivering Sheer Driving Pleasure as well as an exclusive buying experience that is synonymous with the BMW brand.”
For more than two decades, Glenmarie has been the home to the BMW, MINI and Motorrad brand as well as for more than 350 employees.
It is positioned as one of the key BMW dealerships in Malaysia with multiple award wins, including the Best BMW Dealer in the Diamond Category for eight years in a row from BMW Group Malaysia.