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Shiseido ties up with Russian figure skater for makeup collection

SHISEIDO Makeup has launched a limited edition collection with Alina Zagitova.

The collection of six bestselling products and two new shades are inspired by Zagitova’s signature look.

The Essentialist Eye Palette in Fire Street Shadow includes four exclusive colours that can be used to create a subtle look.

It is named after the street on which the Olympic stadium for the 2020 Summer Olympics in Tokyo is located. It is priced at RM170.

Modern Matte Powder Lipstick in Alina Red (RM115) offers the same weightless, long-lasting, full-coverage matte finish and is housed in a limited-edition crimson case.

Zagitova, 17, is a figure skater from Russia and currently ranked No. 1 in the ladies’ single category by the International Skating Union.

Her wins include the World Figure Skating Championships in Saitama, Japan last year and a gold medal at the Winter Olympic Games in Pyeongchang, South Korea in 2018.

Not only is Zagitova well-known for her technical prowess, but also her unique ability to seamlessly fuse artistry and athleticism, which has secured her place in figure skating’s highly competitive landscape.

Zagitova will exclusively wear Shiseido Makeup for all of her Grand Prix competitions.

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