FIRST the tourism tax and then the umrah levy. There is no shortage of issues at the Tourism Ministry.
One latest issue that is brewing is the choice of the logo for the Visit Malaysia 2020 campaign, which has drawn strong rebuke from Netizens.
The Twitter handle, #VisitMalaysia2020, has drawn mostly unflattering comments from Netizens. One commented: “No one wants to #visitMalaysia2020 now seeing that we are backwards with our graphic designing as well.”
Another wrote: “Malaysians, now tell me how did this get approved?” @muidlatif wrote: “Typeface dah ok ada dynamics tapi identity does not meet any form of representation of local identity, no cultural diversity. Maaf, terkejut sampai semput dibuatnya selepas tengok logo tu.”
Perhaps the minister, Datuk Seri Nazri Aziz, could take another look at the logo. Nazri was in Chiang Mai on Friday to launch the Visit Malaysia Year 2020 logo at the Asean Tourism Forum.
It may not be too late to do something.
A Jalil Hamid feels in a digital world, the winner does not always take all. He can be reached via jalil@nst.com.my