KUALA LUMPUR: Axiata Group Bhd is committed to investing US$6 million over the next three years to scale up existing digital expertise and provide critical digital development and capacity building for all its employees across all levels and roles.
Group chief talent officer Badrunissa Mohd Yasin Khan said with digital talent as a key pillar in its transformation strategy, Axiata is geared to further build a conducive, dynamic environment for its operating companies to become modern, agile and digital work cultures.
“In total, we have deployed close to US$40 million on talent development since 2009 and as we journey into the next phase of our growth and to realise our ambitions of being a digital champion, we are dedicating significant resources to address our employees’ digital learning needs.
“The objective is to transform our company in the way we, as employees across the region think, act, work and create with a digital mindset,” she said at the announcement of Digital Jam, an activation day where all employees come together online to experiment with and experience new digital work tools, among others.
She said the Axiata’s group-wide employee digital, which has taken place throughout 2017, will be elvated with the Digital Jam, marking the group’s training focus going forward, where employees will further trained on digital technologies and business capabilities.
“In this one day group-wide online digital experience on November 23, we want to provide a new and exciting digital experience where all employees will be introduced to new, creative and efficient digital work tools to give them the confidence and curiosity of doing things digitally.
“We want to give them a glimpse of the future work environment in the digital world and trigger the idea and realisation of the tomorrow-is-here-experience,” Badrunissa said.
Axiata presidint and group chief executive officer (CEO) Tan Sri Jamaludin Ibrahim in a statement said: “The world of connectivity and communications is fast changing, and the telecommunications industry has no recourse but to learn new ways of how we engage with customers, build solutions, create series, think differently and improve the lives of our customers.
“For Axiata, our employees across every business in each country whether here in Malaysia or the furthest reaches of Nepal, are core and fundamental to our success.”
Celcom Axiata Bhd CEO Michael Kuehner said the company is making steady progress internally, further developing new digital talents to front customers.
“We will fundamentally change the way we address our customers’ needs by reimagining customer facing sales, marketing and care engagements with digitalised channels, processes and practices – measures that will sustain Celcom’s continued growth internally and externally,” he said.