business

airasia beauty launched in Malaysia, Indonesia

KUALA LUMPUR, 22 April 2021 - Acknowledging the ever growing market demand for beauty and skincare products, airasia super app today launches its latest product offering, airasia beauty, simultaneously in Malaysia and Indonesia.

airasia super app said airasia beauty has a rapid expansion plan within Asean and is set to take the region by storm, offering an endless list of products.

From skincare that caters to all skin types, an array of make-up for all occasions, fragrances, bath and body supplements for serious pampering, airasia beauty curates products inspired by real, everyday beauty routines.

It features a wide range of brands including History of Whoo, Dr. Morita, Mediheal, The Mineraw, farmskin, Clio, Dashing Diva and Cosrx.

airasia beauty currently delivers within Klang Valley, Malaysia and Jakarta, Indonesia by Teleport, airasia digital's logistics venture.

Lim Ben-Jie, airasia super app head of e-commerce said: "e-Commerce and home shopping has now become part of our daily life. From our experience with airasia shop, we observed remarkable demand for our beauty products, and we decided to carve out airasia beauty as a standalone service, offering authentic beauty products delivered to your doorstep.

"We hope to share our products to the people of Asean by leveraging on airasia's unique internal talent, none other than our cabin crew and grooming instructors who are the perfect beauty ambassadors."

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