KUALA LUMPUR: TGV Cinemas has partnered with Mattel South Asia to feature the largest "City of Play" at its newest location, TGV Pavilion Bukit Jalil, spanning 2,041 square feet.
The new TGV location is also the first cinema in Malaysia to feature Imax with laser systems and 12-channel sound technology that provides movie-goers a fully immersive and multi-dimensional realistic sound with brighter, more lifelike images that have deeper contrasts in colour.
The new location features a wide selection of 16 halls and a total of 1,555 seats, with every hall equipped with 100 per cent digital screen projection, plush recliner seats and spacious legroom for the optimum comfort.
"TGV Cinemas is committed to continuously pushing the boundaries of cinematic innovation and delivering unparalleled movie-going experiences," its chief executive officer Tan Lay Han said at the TGV Pavilion Bukit Jalil launch last week.
"Our goal is to make our cinemas a place where you want to bring your friends, family, and loved ones to spend time with. We warmly invite everyone to be a part of this celebration and experience our new halls first hand," Tan added.
Movie-goers, he said, are welcome to unwind and socialise at the specially designed movie-themed relaxation areas while enjoying the complimentary high-speed Wi-Fi available throughout the cinema.
The new TGV location also has three Indulge halls exclusively tailored for a premium movie-going experience and two Beanie halls, where movie-goers can watch movies in beanbag pods.
There are also Junior halls that are specially designed to provide a safe and fun play space where kids can be kids.
TGV Cinema has a network of multiplexes in 39 locations nationwide.