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Royal seal of approval for young entrepreneur's

PETALING JAYA: The Raja Muda of Selangor, Tengku Amir Shah Sultan Sharafuddin Idris Shah today took part in a pitching session for local product placement in local and markets abroad by young entrepreneurs.

The products ranged from sustainable wood to biodegradable sanitary pads to halal cream cheese and represented the entrepreneurial spirit of youths from Selangor.

A total of ten participants took part in pitching their respective products.

They are Izham Fitri Ismail (MEM watches), Rose Yasmin Abd Karim (Pops Malaya), Harith Ridzuan (Dapo), Ju Ariana Ibrahim (Precious), Shahril Sidek (KLezCar), Nur Insyirah Yusri (Bromme), Ridzuan Othman (Tanimac), Hasnurhuda Mohd Hanafiah (Athena Empowers), Amrina Shakirah (uREQA) and Siti Sofiah Ramli (Medic-pet).

After much deliberation, the judges selected the five finalists, -TANIMACM Pops Malaya, Dapo, Athena Empowers and Medic-pets.

"It was difficult to deliberate which companies were to be selected. It was fun listening to all these companies and learning about their place in the market," said Tengku Amir said at the end of the event which took place at the Grand Ballroom, Sunway Resort & Spa Hotel, this afternoon.

Tengku Amir adds that he definitely had faith that more than one of the companies will penetrate the global market.

“I believe they can achieve it", he said.

Also present was the executive director of Sunway Group Bhd Sarena Cheah and deputy director Malaysia External Trade Development Corp (Matrade) Tuan Mansor Shah.

Tengku Amir said all the companies which took part in pitching their product have their respective market capability.

“Strong companies that understand themselves well but also be companies which can grow further, “ he said.

Tengku Amir also said that he was confident that more than one of the companies which took today will be able to penetrate the global market.

“My targets and bar is very high and I believe they can do it", he said.

The event was organized by non-governmental, non-political and non-profit organisation Selangor Youth Community (SAY). It seeks to bridge the gap between local entrepreneurs and the international market by educating and encouraging youth to be more conscious of their product placement in Malaysia and the world.

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