BMW Malaysia unveiled its Luxury Excellence Pavilion in Malaysia with a special appearance of its Concept 8 Series for the first time in Southeast Asia.
BMW Group Malaysia managing director and chief executive officer Han Sang Yun said the model and concept brought from Canada to Malaysia redefined the idea of modern luxury in the auto industry.
Those who want to experience the special BMW Luxury Excellence Pavilion programme can do so from now to March 7 at the Mandarin Oriental Kuala Lumpur.
On the BMW Concept 8 Series, Han said it was a precursor to the upcoming BMW 8 Series Coupe, scheduled to be launched later this year.
The BMW 8 Series concept features BMW’s traditional kidney grille, slim laser twin headlights and large air intakes.
The car is finished in Barcelona Grey Liquid - a greyish-blue with highly iridescent pigments.
Interior finish is Merino leather in Dark Brown and Fjord White with accent surfaces in carbon fibre and hand-polished aluminium.
It features a faceted ground gearshift lever and a iDrive Controller made from Swarovski glass with smoky quarts.
Malaysia is the sixth location after Germany, Russia, Italy, Canada and Singapore to showcase the BMW Luxury Excellence Pavilion programme.