FOLLOWING the success of its 11.11 sale in November, Lazada will have yet another billion LazCoins up for grabs during its 12.12 All Out Year-End Sale.
This sale will offer shoppers an opportunity to enjoy savings and discounts for their Christmas and New Year shopping.
Lazada Malaysia's chief executive officer Alan Chan, said: "The success of our 11.11 sale, marked by the distribution of 1 billion LazCoins, is a resounding endorsement from our customers and sellers alike.
"Fuelled by this positive reception, we are thrilled to once again invest in another billion LazCoins for our 12.12 year-end campaign, as we remain committed to delighting shoppers all across Malaysia when they earn, use and shop with LazCoins.
"With LazCoins, we also aim to support our valued sellers' businesses, empowering them to deliver greater value while bolstering their growth on our platform."
SHOP WITH LAZCOINS FOR MORE SAVINGS
LazCoins are essentially cashback that customers can use when paying, which allows them to enjoy savings of up to 60 per cent on their purchases.
During the 11.11 sale, one customer was able to cash in 35,418 LazCoins within a single transaction, saving RM354.18 during check out.
Shoppers can easily collect their share of a billion LazCoins for the 12.12 sale.
All users need to do is perform simple tasks on the Lazada app such as app check-ins, product reviews and in-app missions, as well as play games.
From Dec 1 to 7, shoppers can get a 100 per cent cashback in LazCoins on their first purchase of the day, with a daily cap of 3,000 coins.
This means that shoppers can earn up to 21,000 LazCoins cashback valued at RM210 by Dec 7, if they spend over RM30 every day.
From Dec 8 until 14, Lazada will also be rewarding shoppers who check in on the Lazada app with up to 1,200 LazCoins worth RM12.
From Dec 12 to 14, Lazada will be unveiling LazCoin surprise drops, where lucky shoppers who browse and shop on the app can stand to earn a windfall of LazCoins.
Additionally, customers who spend at least RM1,000 daily during the sale may receive a reward.
During this period, the first 120 early-bird shoppers who purchase more than RM1,000 worth of products, including LazCoins-qualifying items, can receive 120,000 LazCoins worth RM1,200.
Over tens of millions of products available on Lazada can be discounted with LazCoins.
This perk can be enjoyed with other discounts offered on the shopping platform, such as store discounts, payment vouchers, Lazada Bonus, free shipping and more.
INCREASE IN SALES FOR RETAILERS
LazCoins is a rewarding programme for retailers as well.
Following their enrolment into Lazada's LazCoins Discount Programme, retailers reported a 25 per cent increase in sales during the 11.11 sale, compared to other retailers not on the programme.
Retailers also enjoyed an extra 10 per cent in incremental sales from having their products listed on the exclusive LazCoins channel on the Lazada app.
The programme does not charge retailers any costs or commissions, making it an effective promotional tool to help them boost store traffic and conversions.
Whenever buyers redeem their LazCoins, sellers will get 70 per cent off Seller LazCoins based on the total amount of LazCoins used, which can then be redeemed to drive free traffic to their store via a cost-per-click model.
Lazada also offers substantial subsidies in the LazCoins Discount Programme, underlining the platform's commitment to building an online shopping ecosystem that benefits both buyers and sellers.
Visit the Lazada app or website for more info.
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